Consolidating shipments for customs clearance when volume falls short of a full container

A newly established small e-commerce business in Sweden specializing in wheelchairs; initial orders consisted of only 8–10 units—far too few to fill a 20-foot container.

L**a, the founder of the Swedish startup brand W*****y, ordered just 10 wheelchairs for her first shipment. She consulted various freight forwarders, but the shipping costs were exorbitant due to the small volume. Baichen stepped in with a solution: we could consolidate her goods with shipments from other clients and handle the customs clearance collectively. Ultimately, L**a only had to pay a fraction of the shipping cost. She remarked, "If every supplier were this flexible, starting a business would be so much easier."